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LOGO-MOTION

J-Bose Music

Industry: Rap/Hip-Hop
Location: Chicago, IL 

THE WORK:
Brand Management
Logo Design

Hired by a rapper to draft a logo to be featured on their debut album, I spent extensive time understand their established brand. Through numerous drafts, we determined the playfulness of the bright colors (while highlighting their sexuality, an important staple of their music), DIY-element of the font, and best showcased their unique style. 

I have included the many drafts here (including their final selected design at the end).

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© 2020 by Austin Dowling. All rights reserved.